NPY

How we work

From workflow audit to custom AI agents — in roughly two weeks.

Six steps. We audit before we propose, build to your workflow, and tune for the first 30 days against your real leads.

  1. 01

    Discovery call (30 minutes)

    We talk through your business: how many deals last year, where your leads come from, where you think they're slipping. No pitch. If it's clearly not a fit, we tell you on the call.

  2. 02

    Workflow audit

    We pull up your IG, your CRM, your phone, your last 30 leads — live, with you. Together we find every place a deal slipped: the DM you didn't see for 4 hours, the call at dinner, the cold lead nobody followed up with. You see the leak before we propose anything.

  3. 03

    Agent design

    Based on the audit we propose one to three custom AI agents tailored to your workflow. Maybe a DM qualifier for your Instagram. Maybe a missed-call recovery system. Maybe a follow-up agent for your cold list. We design what your business actually needs — not what's on a feature page.

  4. 04

    Build & training

    We build the agents and tune them on your real texts so they sound like you. Casual cadence, your phrases, your way of qualifying, your way of bowing out when a lead's locked in with someone else. Not a chatbot — a teammate.

  5. 05

    Live + first 30 days

    Your agents go live behind your existing setup. Same CRM, same phone, same IG. For the first 30 days we sit on every conversation and tune in real-time — fixing anything that's off before you ever notice. You don't lift a finger.

  6. 06

    Ongoing tuning

    After the first month the agents are stable. We check in monthly, retune as your business shifts, and add new agents when new bottlenecks show up. You stay focused on closing.

Example build

The DM qualifier we built for a Coldwell Banker agent in Vegas.

Hey, just saw your listing on the corner of Aspen & Cedar — is it still available?
yes! still on the market. you looking to move in the next few months?
Yeah, hoping to close by end of summer. Already preapproved up to 650k.
perfect, that lines up. let me grab a slot to walk you through it — here's my calendar, pick whatever works

Tuned on her actual texts — lowercase cadence, no chatbot tells, no fake property details. The moment a lead clears her qualifiers (timeline, budget, pre-approval), her phone buzzes with a one-line text and a booking link.

Example build

The 7-day follow-up agent we built for her cold leads.

  1. Tue, 7:42 PMInstagram DM
    Hey is the Aspen & Cedar place still on the market?
  2. Tue, 7:42 PMInstagram DM
    yes! still on the market. you looking to move in the next few months?
  3. Wed, 9:14 AMMissed call → SMS
    hey sorry I missed you — at a showing right now. what's up?
  4. Fri, 10:02 AMSMS follow-up
    just checking in — still thinking about the Aspen place? happy to send a few comparable ones if it's not the one
  5. Mon, 8:30 AMEmail re-engage
    two new listings in your price range hit the market this weekend — want me to send them over?
  6. Mon, 11:47 AMSMS reply
    Yes please. Also, can we tour the Aspen one this weekend?

One lead, one week, four channels — the AI keeps the thread alive across IG, SMS, missed-call text-back, and email until the lead is ready. You only see the final “yes” on your phone.

Curious what we'd build for you?

Step 1 is a 30-minute audit. We walk through your last 30 leads together and show you exactly where deals are slipping. If we can't find at least three you could've saved, we tell you.

Book a workflow audit →